# ESAI on Shark tank

## Julia wins on Mark Cuban

Founder Julia Dixon pitched ESAI on national television sharing a problem that Mark understood immediately: students were losing their voices to cookie-cutter templates and generic AI slop. The sharks saw that ESAI was different—a platform that amplifies authenticity instead of replacing it.

[About ESAI](/content/resources/about/index.html)

## In the tank

ESAI on Shark Tank! .mp4 - Google Drive

## From pitch to partnership

The Pitch

### Julia shares ESAI

A former college advisor shared her everyday experience: students who have extraordinary stories but lacked the tools to articulate them in a way that got results.

The Response

### Mark Cuban invests

The shark recognized a gap in the market. Students need ownership of their narratives, not outsourced storytelling. Julia landed the deal.

The Future

### What comes after Shark Tank

ESAI is proud to share we're expanding into universities, nonprofits, and corporate partnerships. Mark's support and backing helps us accelerate this next chapter and brings the vision to more students and institutions.

### Start your story

Join thousands of students building their authentic narratives.

[Sign up](https://app.esai.ai/auth?authType=SIGN_UP&redirect_url=)

### Partner with us

Schools and nonprofits can bring ESAI to their students.

[Explore](/content/schools/partner/index.html)